All included. One price. No add-ons.

Other platforms advertise a low price, then charge extra for AI, nutrition, payments and branding. Fit Factory bundles all of it — plus AI trained on your coaching — for one flat monthly fee.

What you get for one flat price

Included Paid add-on Partial Not available
Fit FactoryTrainerizeEverfitTrueCoachMy PT HubKahunas
AI trained on your own methodologyYour coaching notes & uploaded PDFs shape every AI outputIncludedNot availableNot availableNot availableNot availableNot available
AI program builderIncludedIncludedIncludedIncludedNot availableNot available
AI nutrition plansIncludedPaid add-onPartialNot availableNot availableNot available
AI meal-photo macrosSnap a meal — AI estimates the macrosIncludedNot availableIncludedNot availableNot availableNot available
AI check-in reviewIncludedNot availableNot availableNot availablePaid add-onNot available
Community, PRs & leaderboardsIncludedIncludedIncludedNot availablePartialPartial
Pay a South African coach in rand (ZAR)Native Paystack payouts in your currencyIncludedNot availableNot availableNot availableNot availableNot available
No paid add-on stackingEverything above is in the flat priceIncludedNot availableNot availableNot availablePartialIncluded

The real cost of a “cheaper” tool

Headline prices look low until the add-ons stack up. Here’s what a working coach actually pays — versus our one flat fee.

Fit Factory

$99/mo · unlimited clients

Workouts, nutrition, habits, check-ins, messaging, community and your branded client app — all in. AI assistant is the only optional extra at $29/mo.

  • No payment-processing surcharge
  • No per-feature add-on stacking
  • No white-label / branding upsell
  • Get paid in ZAR via Paystack

Trainerize

from ~$70/mo

  • AI Smart Meal Planner add-on
  • Payment processing
  • Branding / white-label
  • Per-client price bands

Real cost: ~$120–200/mo

Everfit

from ~$95/mo

  • Autoflow automation
  • Meal-plan generator
  • In-app payments
  • Per-client bands

Real cost: ~$130+/mo

TrueCoach

from ~$70/mo

  • +5% transaction fee on payments (new Jan 2026)
  • Per-client bands ($165/mo at 50 clients)

Real cost: ~$165/mo + 5% of revenue

My PT Hub

$59/mo unlimited

  • AI check-ins add-on
  • White-label app add-on

Real cost: $59/mo + AI & branding extras

Two things no competitor can copy

AI that coaches the way you do

Feed Fit Factory your own programming philosophy and notes — every program, nutrition plan and check-in review comes back in your voice. No other platform trains its AI on the individual coach.

Built for South African coaches

Get paid by your clients in rand through Paystack. Every global competitor is card-only on Stripe or limited to the US/UK/AU/CA — none can bank an SA coach in ZAR.

Everything in, one price.

Try it free for 14 days — no add-ons to decode, no card charged until your trial ends.

Comparison compiled from publicly available information in June 2026. Competitor pricing and features change often and vary by plan, region and billing cycle — check each provider’s current pricing page for the latest. All trademarks belong to their respective owners.